How can businesses benefit from a graphic designer?

Some people think that since their business is not creative in nature, they do not need a graphic designer. However, they may not realize the benefits their business can get from hiring a professional and might be surprised with the reasons why they need one. What does graphic design mean, and why is it necessary…

Picking fonts is like eating ice cream (and other tips for typography best practices)

This was my first year at Typographics 2018. Typographics 2018 is a conference for typography enthusiasts around the world, that’s held at Cooper Union. There were panelists from San Francisco, Berlin, Buenos Aires, and Japan; it really felt like a truly international experience. I had the chance to sit in on both the conference and…

The origin, characteristics and uses of roman lettering

The Roman lettering style was developed from an old inscription found at the foot of a column built by Emperor Trojan in Rome in 113 B.C. A Frenchman called Nicholas Jenson first created the Roman lettering style in the fifteenth century precisely in 1470. It is also referred to as ‘Classical Roman lettering’ or ‘Quadrata’.…

Factors that affect the selection of types in typography

Typography is the process of arranging a type in a pleasing manner to be able to relay a message. A typographer is a skilled artist who has specialized in the selection and arrangement of type images. Text on a page/ pages or in a book is described in Graphic Design as Typefaces or Fonts. A…

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